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Crian Wilson

Crian Wilson

Meet our deodorants expert

We all sweat. It’s a fact of life but 70% of us worry about it. Our Expert Deodorant range gets to grips with body odour, wet patches and more. Our resident expert, Crian Wilson, will be here every week to give advice, professional insights and share the latest findings, too.

Getting the most out of your anti-perspirant

Anti-perspirants get to work by entering the opening of the sweat ducts, interacting with sweat and blocking the opening of the sweat duct. Regular applications gradually block more and more sweat ducts, at the same time regular washing will clear some of the blocked pores. In this way it takes one or two weeks for the performance of products to become optimised. It's also best to apply your anti-perspirant when you're cool, before you need it. This gives the product a chance to work rather being 'washed' off as you sweat. Some people find they get a better performance if they apply their anti-perspirant in the evening rather than straight after they have a hot shower in the morning and just before they run for the bus. For optimum performance apply morning and evening.

Preventing your sticks and roll-ons from drying out.

Posted on: 22nd June at 07:02 AM
Posted to: Getting the most out of your anti-perspirant

Make sure you replace tops and caps so that they don’t dry out. Formulators do try to optimise their formulations so that they are not too sticky or too dry. In the summer try not to leave.. (0) Comments

Preventing your sticks and roll-ons from drying out.

Posted on: 20th June at 03:15 PM
Posted to: Getting the most out of your anti-perspirant

Make sure you replace tops and caps so that they don’t dry out. Formulators do try to optimise their formulations so that they are not too sticky or too dry. In the summer try not to leave.. (0) Comments

Why do aerosol anti-perspirants sometimes block?

Posted on: 01st June at 02:15 PM
Posted to: Getting the most out of your anti-perspirant

Aerosol antiperspirants are one of the few products you must give two or three shakes each time you use it. This is because the formulation is a powder suspension that settles over time. Without.. (0) Comments

How effective are antiperspirants?

Posted on: 25th May at 08:25 AM
Posted to: Getting the most out of your anti-perspirant

This is a tricky question because their perceived effectiveness is dependent on how much someone would otherwise sweat. In the USA anti-perspirants have to achieve a minimum 20% sweat reduction.. (2) Comments

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